Category: branding

I’m writing this in my lair in Queens, as Superstorm Nemo (…so now, everything is “super” and everything has a name? This is a thing, now? I can only presume that Nemo already has a Tumblr account, and is on Twitter…why not, right?), prepares to lay waste to the tri-state area with snow…since, you know,…
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February 8, 2013 0

I meant to have this post written by 6am, so I could open with something like,”…it’s a new day, another day to continue the difficult if rewarding task of differentiating yourself and your talents….” But considering it’s almost 1pm, and I spent the whole morning helping clients, nagging clients, cleaning my hovel, explaining the concept…
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August 11, 2012 0

Being on-message, good & bad

I’ve been spending a lot of time, recently, with new clients, helping them design their Facebook fan and business pages. (Someone reading this, just snorted and thought, “Thank god, you’re not wasting your Wellesley education, right? Get a real job, hippie!”) And yet, it is a real job: it’s called, ‘branding,’ boys and girls. We…
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December 16, 2011 0